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Ubisoft renames studio housing The Division as Massive Entertainment
Original: Ubisoft renames Creative House 2, home of The Division, Ghost Recon and Splinter Cell, as Massive Entertainment
Ubisoft has renamed its Creative House 2 studio as Massive Entertainment. The studio, part of the Swedish developer Ubisoft Massive, is home to The Division, Ghost Recon and Splinter Cell projects. The move signals further consolidation of Ubisoft's brand around its flagship internal studios, though the company has not detailed whether the rename involves structural or staffing changes.
Why now: Ubisoft is currently undergoing major restructuring, so changes to studio naming attract attention.
UbisoftMassive EntertainmentThe DivisionGhost ReconSplinter Cell
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Evidence
- Ubisoft renames Creative House 2, home of The Division, Ghost Recon and Splinter Cell, as Massive Entertainment · gamesindustry.biz
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