Mmastodon EnvironmentClimate first seen 2 d ago, last 2 d ago, peak #10

Email eco-footers clash with corporate AI adoption

Original: Today's hypothesis: Companies that have a "Please consider the environment - do not print this email unless you have to!

A circulating observation suggests companies that add "please consider the environment" footers to their emails are disproportionately the same ones adopting energy-hungry AI tools to read, summarise and draft messages. The contrast between small-scale green gestures and the large energy footprint of generative AI is drawing pointed comment, with critics framing it as another example of corporate sustainability claims sitting uneasily alongside technology choices.

Why now: Growing scrutiny of the environmental cost of corporate AI use is prompting people to highlight contradictions in company climate messaging.

generative AIcorporate sustainability

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Evidence

• Today's hypothesis: Companies that have a "Please consider the environment - do not print this email unless you have to!" have far a higher probability of also adopting planet-burning AI to read and summarise all their incoming messages, as well as drafting a response. #… · matttutt@todon.nl · 5

API: https://socialmediatrends-api.osmike.com/v1/trends/586462