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Ad watchdog backs most T-Mobile T-Fiber claims, flags contract wording
Original: National Advertising Division Finds Certain T-Mobile T-Fiber Claims Supported, Recommends Modification to Contract Claim
The National Advertising Division, the US advertising industry's self-regulatory body, reviewed T-Mobile's marketing for its T-Fiber internet service and found that certain performance claims were supported by evidence. However, it recommended that T-Mobile modify one claim relating to its contract terms. The ruling follows the division's standard review process for advertising truthfulness.
Why now: Consumers and competitors closely watch advertising rulings that affect how T-Mobile can market its fiber internet service.
T-MobileNational Advertising DivisionT-Fiber
Evidence
- National Advertising Division Finds Certain T-Mobile T-Fiber Claims Supported, Recommends Modification to Contract Claim · Yahoo Finance Australia
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