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✉news TechnologyMobile first seen 22 h ago, last 10 h ago, peak #19

Apple filed 'Dynamic Island' trademark in Jamaica to avoid detection

Original: Apple evaded trademark sleuths by filing 'Dynamic Island' in Jamaica

Apple reportedly registered the trademark for 'Dynamic Island', the name of its interactive camera cutout feature on the iPhone 14 Pro, in Jamaica rather than in major markets. The tactic kept the branding hidden from trademark watchers who monitor filings in the US and other prominent jurisdictions, allowing Apple to preserve secrecy ahead of the product's announcement.

Why now: Apple's unusual strategy of filing in a low-profile jurisdiction to keep a high-profile product name secret has drawn attention from tech and legal observers.

AppleDynamic IslandJamaicaiPhone 14 Pro

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