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Mmastodon WorldUS Politics first seen 3 d ago, last 3 d ago, peak #12

Mockery over rebranding plan clashing with 'SI' metric abbreviation

Original: Only a US president would rebrand something to "SI" without knowing or being told that the abbreviation was already take

Commenters are mocking a reported US presidential rebranding effort that uses the abbreviation 'SI', pointing out the letters already stand for the International System of Units, the metric system used worldwide. The joke frames it as a uniquely American oversight, and the quip is circulating widely among science and politics observers who find the collision of branding and scientific terminology amusing.

Why now: A US political rebranding choice has collided with the well-known scientific abbreviation for the metric system, prompting ridicule.

US presidentInternational System of UnitsUnited States

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