✉news BusinessBusiness first seen 4 h ago, last 46 min ago, peak #5
Gary Shapiro on why trade shows still matter
Original: Gary Shapiro: why trade shows matter and how to get them right
Gary Shapiro, the longtime head of the Consumer Technology Association and organiser of CES, argues that trade shows remain vital for business: they let companies launch products, meet buyers and partners face to face, and read industry trends in one place. He sets out advice for getting them right, from careful planning to meaningful follow-up after the event.
Why now: Companies and industry groups are weighing in-person events against remote alternatives as business travel and marketing budgets are rethought.
Gary ShapiroConsumer Technology AssociationCES
Rank over time, top of the chart is #1. 4 snapshots from 4 h ago to 46 min ago.
Evidence
API: https://socialmediatrends-api.osmike.com/v1/trends/992404