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Tom Cruise's 'Digger' Splits French and American Critics

Original: Tom Cruise’s ‘Digger’ Tries New Marketing Tactic: The French Love It, Americans Don’t # MovieNews # Movies # Digger # To

Tom Cruise's new film 'Digger', released by Warner Bros., is getting sharply different receptions on either side of the Atlantic. According to The Hollywood Reporter, the film's unconventional marketing tactic has won over French audiences and critics, while American viewers have been far less enthusiastic, a divide now reflected in its early box office performance and coverage.

Why now: The contrast between the film's warm reception in France and its poor reception among Americans is fueling debate about the film's risky marketing approach.

Tom CruiseWarner Bros.DiggerFranceUnited States

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