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Van Gogh Museum launches 'Open Up with Vincent' mental health initiative
Original: ‘Open Up with Vincent’: Addressing mental health at the Van Gogh Museum
The Van Gogh Museum in Amsterdam has launched 'Open Up with Vincent', a programme addressing mental health through the life and work of Vincent van Gogh. The initiative, highlighted by the International Council of Museums, uses the painter's well-documented struggles to open conversations about mental wellbeing and reduce stigma around discussing mental health publicly.
Why now: Museums are increasingly being discussed as public spaces for addressing mental health awareness, and Van Gogh's own story makes this initiative resonate widely.
Van Gogh MuseumVincent van GoghInternational Council of MuseumsAmsterdam
Evidence
- ‘Open Up with Vincent’: Addressing mental health at the Van Gogh Museum · International Council of Museums
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