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✉news HealthFitness first seen 12 h ago, last just now, peak #2

Fitness influencers push plant-based protein to their followers

Original: Fitness influencers make the case for plant-based protein

Fitness influencers are increasingly promoting plant-based protein to their audiences, arguing it can support muscle building and performance as well as meat-based options. Yale Climate Connections highlighted the trend, noting that these voices can help shift diets toward more sustainable choices. The message is landing as interest in climate-friendly eating grows.

Why now: Growing interest in sustainable diets and fitness nutrition is driving attention to plant-based protein.

Yale Climate Connectionsfitness influencers

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