Mmastodon CultureTelevision first seen 18 h ago, last 18 h ago, peak #4
Nippon TV, TBS and Fuji TV to launch joint ad venture
Original: https://www. wacoca.com/media/790716/ 日本テレビ・TBS・フジの3社がテレビ広告取引基盤「Ad Reach MAX」を担う新会社を設立へ（Web担当者Forum） – Yahoo!ニュース # tele
Three of Japan's major commercial broadcasters, Nippon TV, TBS and Fuji TV, are set to establish a new company to operate Ad Reach MAX, a shared platform for trading television advertising. The move would let the networks combine their ad inventory on a common transaction base, a step toward streamlining TV ad sales as digital advertising competition grows.
Why now: A rare joint venture among Japan's biggest broadcasters signals a major shift in the television advertising market.
Nippon TVTBSFuji TVAd Reach MAX
Rank over time, top of the chart is #1. 2 snapshots from 18 h ago to 18 h ago.
Evidence
- https://www. wacoca.com/media/790716/ 日本テレビ・TBS・フジの3社がテレビ広告取引基盤「Ad Reach MAX」を担う新会社を設立へ（Web担当者Forum） – Yahoo!ニュース # television # tv # TVPrograms # テレビ # テレビ番組 · media@wakoka.com · 1
API: https://socialmediatrends-api.osmike.com/v1/trends/2208047