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Yhn BusinessRetail first seen 3 d ago, last 43 min ago, peak #8

US retailers turn to AI pricing, shoppers uneasy

Original: Consumer apprehension grows as US retailers adopt AI-assisted pricing tools

US retailers are increasingly using AI-assisted pricing tools that adjust prices dynamically based on customer data and market conditions, and consumer apprehension about the practice is growing. Shoppers worry the technology could lead to personalized or discriminatory pricing, while retailers frame it as a way to respond quickly to demand and costs.

Why now: Fresh reporting on widespread AI adoption in retail pricing has raised privacy and fairness concerns among consumers.

US retailersAP Newsconsumers

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