✉news LifeFood first seen 1 d ago, last 4 h ago, peak #17
TikTok food star Tini Younger launches cookbook for kitchen-shy generation
Original: At 24, Tini Younger is one of the biggest food influencers on TikTok. Her new challenge: Selling a cookbook to young people with scant connection to the kitchen.
Tini Younger, 24, one of TikTok's biggest food influencers, is releasing a cookbook aimed at young people who have little experience cooking. The project tests whether her massive online following can translate into book sales among an audience raised on short-form food videos rather than home cooking.
Why now: Her cookbook release highlights the growing influence of social media creators over young people's eating and cooking habits.
Rank over time, top of the chart is #1. 6 snapshots from 11 h ago to 4 h ago.
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