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Financial astrology thrives as a serious business in India
Original: Financial astrology is a serious business in India
Financial astrology, the practice of using star charts and planetary movements to guide investment decisions, has grown into a significant commercial industry in India. Practitioners offer advice on stocks, gold and property timing, and many investors consult astrologers alongside or instead of traditional financial advisers, making it a notable feature of the country's markets and personal finance culture.
Why now: The surprising scale and mainstream acceptance of astrology in finance is drawing attention amid market uncertainty.
Evidence
- Financial astrology is a serious business in India · economist.com
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