✉news EnvironmentClimate first seen 18 h ago, last 10 min ago, peak #1
Climate Change Gets a Rebrand
Original: A Climate Change Rebrand
The New York Times reports that climate change is being given a rebrand, examining how the language used to describe the crisis is shifting. The piece looks at the terms advocates, scientists and communicators are choosing instead of familiar phrases, and what that change in vocabulary says about how the issue is being framed for the public.
Why now: Debate over how framing and wording of climate change shapes public engagement.
Rank over time, top of the chart is #1. 17 snapshots from 18 h ago to 10 min ago.
Evidence
- A Climate Change Rebrand · The New York Times
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