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YouTube says NFL may break up Sunday Ticket in future deals

Original: YouTube believes NFL could "deconstruct" Sunday Ticket in next broadcast deals

YouTube executives believe the NFL could "deconstruct" its Sunday Ticket package when the next round of broadcast rights negotiations begins, according to NBC Sports. The league might split out-of-market game rights into smaller, separately sold pieces rather than offering the full Sunday Ticket bundle, changing how fans access games and affecting YouTube's position as the package's current distributor.

Why now: The NFL's next media rights negotiations could reshape how fans buy out-of-market games, directly affecting YouTube's costly Sunday Ticket investment.

YouTubeNFLSunday TicketNBC Sports

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