✉news LifeAutos first seen 20 h ago, last 51 min ago, peak #2
Jaguar unveils $130,000 electric vehicle after rebrand
Original: Jaguar unveils $130,000 electric vehicle two years after controversial rebrand
Jaguar has unveiled a new electric vehicle priced at around $130,000, roughly two years after its controversial rebrand drew widespread criticism. The launch marks a major step in the brand's shift toward electric luxury cars, with attention focused on whether the new model can win back buyers after the divisive rebranding.
Why now: The new luxury EV launch is being scrutinised as the first big test of Jaguar's direction following its widely criticised rebrand.
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